The PUMA Index is a real stock ticker, with a twist. When the market goes down, our models' clothes come off, all the way to their PUMA Bodywear. "So when you lose your shirt, so do our models..." Pretty entertaining.…
Philippe Starck's collaboration with PUMA has taken another architecturally seductive turn with Naked Body, a series of streamlined, skin-tight, and selectively see-through men's and women's wear. The story behind the collection has something to do with evolution and distraught Super…
We just got some great shots from the guys over at AM Radio of their latest project-- this time, for PUMA's F77 event last Sunday in Washington DC. The team combined their painting and design chops to create some kickass…
Freshness Magazine has some pictures of the beautiful new Yutori Kimono shoes by Puma. They're inspired by traditional Japanese Geisha culture and are actually made of vintage kimono dress fabrics-- but wait isn't cutting a Kimono like committing Hari Kari?…
Ping Pong (or Table Tennis) is a sport that brings me much joy. I honed my skills playing every afternoon at work, going as far as purchasing my own paddle, it's own padded case, and cleansers. Apparently, I am not…
The new v1.06 iFG represents the lightest soccer boot in Puma's arsenal and serves one purpose - get you to the ball faster. The boots upper is constructed from new, extremely thin ConTec material, and the fine tuned, pointed AptoLast…
One of my favorite sneaker shops I found while hunting through Tokyo was Pistacchio. It's located in Daikanyama, on a small back street called Sarugaku-cho just across from the Onitsuka Tiger store. The shop was primarily full of obscure Nike…
Spring is upon us, which means it's sandal time for many of us. Super designer Philippe Starck (and he really is on a rampage right now) is at it again, partnering up with Puma. He has a handful of different…