Digital Youth Trends: Google Zeitgeist

Posted on May 23, 2007 Under Life

My apologies for the radio silence since I arrived here in London! I’ve had an incredible past few days, filled with meetings and engagements. The most notable experience was definitely my talk at Google Zeitgeist yesterday followed by a panel with an amazing group of people (moderated by new friend Jonathan Zittrain) discussing the Digital Youth and the future of marketing and implications to the younger generations in the digital world. I spoke about five trends I believe are affecting the next generation of marketing, and what I am doing at my new agency to tackle those issues. The trends I spoke about covered Mobile as my center of gravity, I’m always on (so find me anywhere), Dating as Gaming, Virtual Gifting and Mass Individuality.

I’m told a video of my presentation and highlights from the panel will be on YouTube shortly, I’ll be sure to update everyone when they’re up there.