The New Zooka Zub

Nooka, one of our favorite alternative watch makers just announced a handful of stunning new time-pieces. The Nooka Zub’s as they’re called are the first ever rubber band Nooka watch. The Zot model, shown here, shows the progression of hours as 12 dots– in that signature Nooka style we’ve come to know and love! They’re available in black, white, red, orange, yellow and blue– and can be pre ordered now, just in time for the holidays for $125. If you’re feeling a little more exclusive, be sure to check out the Zing and the ZOO respectively– a limited edition series made of luscious materials like blingin-diamonds and crocodile skin bands.