The Jawbone Icon

My pals at Jawbone have done it again, but this time it’s not all hardware (although, as you can see they brought the future to us once again on the industrial design front). The biggest announcement is the new MyTALK feature, and it seems to be pretty bad-ass. It’s like an “App Store” for your headset. Easy access to 411, voice-to-SMS, and finally Jawbone talks back to you telling you when the battery is low, who is calling, and so on– all with pretty fun, realistic customizable voices. I actually think they might have unearthed a pretty significant new business opportunity here.