Nixon Elite Series

I have owned several Nixon watches over the years, and I have always liked them because they are (in general) inexpensive but push the style threshold– I can wear them with confidence, but don’t mind replacing them every year or so with a new one. Suffice to say, I never thought there would be a day when I would pay more than, say, $100 for a Nixon watch. Nixon’s new Elite line is making me reconsider. Elite Class watches boast custom craftsmanship and high-end materials like Swiss automatic movements, sapphire crystals, ceramic, and titanium carbide. I especially like the ‘there’s nothing lowercase about it’ Capital Automatic (above, left– $600), and the ruby-kissed Ceramic Player (above, right– $1300). Something tells me that I would be able to wear these watches more than just a year or so. Take note Mr. Kringle.