Kleber Matheus: Neo Ornamental

Just what we need right now "” someone to shed some light on the situation. Art director Kleber Matheus, whose graphic designs have found their way onto apparel from kingpin Brazilian labels Ellus and Neon, is getting props for his Neo Ornamental solo exhibit in Sao Paulo at Galeria Polinesia all done with neon tubes. Rather than be twisted into words that tell us whether a place is open or if it serves beer and pizza, he’s arranged them into geometrical forms and placed them in different settings like against a garden backdrop to offer up the discussion between organic versus the posed/manmade and how they can be used together in harmony to give off good vibes. Nevertheless, is it just me or do you feel like eating a hot dog all of a sudden?