Design Can Change

I have plenty of creative and talented friends and I’ve expressed to a few of them that they are are lucky in that if they ever wanted to do a personal project or or focus on a cause, they could easily use their design, programming, or artistic skills to really make it appealing. It looks like a group of graphic designers did just that as they team up to address climate change. What started, and is still lead, by a studio out of Vancouver called smashLAB has now become a collective of designers that are working together towards a common goal. The issue here is global warming and though you’ve heard the issue all over the news, and even in Al Gore’s award-winning documentary “An Inconvenient Truth,” seeing the story presented visually in an aesthetically pleasing fashion makes the lesson more enjoyable and memorable. Design Can Change focuses on using the talents of print, television, and advertising to promote awareness and change. They also work as intermediaries between the consumer and the producers to steer projects in a more environmentally conscious direction. The site was completely designed pro-bono and as you can imagine, is extremely clean and a pleasure to look at. I implore you to check it out.