BURNEVERYTHING

After sifting through a ton of design sites today, I was feeling a little irked about the similarities that are always popping up within the portfolios of studios, large and small. I understand that design movements spread through imitation (just like all art movements), and this is how evolution occurs; however, I can’t stress how much I love and respect firms that efficiently move on to the next thing. That, among other things, is why I’m so stoked about BURNEVERYTHING (a.k.a. Burn), a Liverpool based creative studio that is pleasantly experimental and highly refreshing. I couldn’t find a trace of the curly, rainbow/leaf/flower/etc.-spewing trend on their site, and not a touch of the old west type treatments that have taken over every ski/snowboard magazine around. What I did find was some amazing work for a wide range of clients, with each project approached in a unique way that authentically expressed individual identity. With their comprehensive approach to design (and a few awards under their belt) it doesn’t look like their non-conformist approach is killing any business, but it certainly brought me back to life after so much of the same old same old.