+41 x Nike 1/1

Over the years, millions of Football (in America, read: Soccer) fans around the world have worshiped at the altars of players like Beckham, Ronaldinho, and Zidane. AC Milan, Real Madrid, and Manchester United aren’t just teams — they’re religions. It’s this “sacralization” of sport that served as the inspiration behind “Holygame” from our good friends, the talented Swiss Designers at +41. Their installation, a part of the Nike 1/1 project, made up of Football shoes laced to each other and surrounding a soccer ball comes off as a remarkable religious prayer monument of sorts that might even prompt those immersed in the fanaticism of the football cult to bow and pay homage to that sport which they hold most dear. If you’d like to kneel before the soccer gods, this monumental installation will next be on display during the Art Basel fair in Switzerland early this June.