AB Fits: San Francisco

A friend of mine just got back from what he described to be an “awesome” trip to San Francisco. From a ‘fun to visit’ perspective, I think a lot of us would agree that S.F. is high on the list. He said that his accomodations were great, the food was first class, but more than anything, he was impressed by the experience he had at AB Fits. Being huge denim fans ourselves, we were excited to hear about his experience; after all, it doesn’t hurt to have a go-to denim place (or 2) in every major city. They not only carry a wide range of great denim, but they offer a highly personalized experience– from what he told me, they were experts of the jean. I went to check out their website, and I’d be lying if I said I was impressed. It’d be nice to see them brush up their site a little– maybe update their blog with current news and even a little content. Not that I think a full service, locally situated denim boutique needs a high-tech and beefy website– but you know what I mean. San Franciscans out there… can you back up my friend’s AB Fits experience or what? I can’t wait to see both their Union Square and North Beach stores for myself when I’m in S.F. next.